Generating Web Traffic! [Tips for generating web traffic from the different sources].

Generate Web Traffic to Your Website from Different Sources

 If you build a website, eventually people will start coming to it, but you need to know where people are coming from.                                                                   This will help you market to the right places, increase exposure, and improve the traffic.

They could be coming from social media, search engines, direct email links, and much more.                                                                                                                Once you know where your traffic is coming from, you’ll need to figure out how to generate more from those sources.                                                                   Here are the top tips for generating web traffic from the different sources.

Generating More Through Direct Traffic

Direct traffic is when people put the website’s URL into the web address bar at the top and comes directly to you.                                                                             Think of it as people coming directly through the doors of your store.                This can happen, but it shows that people have developed a loyalty to your brand.                                                                                                                 They may have also stored your website as a favourite, making it easier for them to find you.

To generate more people through direct traffic; you need to make sure your web addresses is very easy to remember and keep your domain name simple to type and share.                                                        

It is also worth encouraging people to store your website as one of their favourites  and then they can just click and follow.

After that, you’ll need to build on your brand awareness.                                      Help people recognise your brand when they see it, so when they think of something your site offers they instantly think about you.                                    You can do this through 'methods of generating traffic' through social media sources, as this will all help to build brand awareness at the same time.

Generating Through Search Engines

Search engines remain the most popular ways people will find your website.      They type a word or phrase into the search bar, whether using Google, Bing, or another search engine, and get a list of results.                                                Most people will use the results they find on the first page of search engines, although a small number of people will search pages two and three. After that, you’ve got little chance of being found.

You want to get yourself on the first page of Google and other search engines as much as possible to generate more web traffic.                                                  One of the easiest ways to do that is to include a page on your website just for your most searchable topics.                                                                              This is almost like a “best of” or “most popular” of your site.

Search engine optimisation (SEO) throughout your site is essential to generate more traffic through this method.                                                                        You’ll want to make sure the search engines know about you and rank you highly.

Find out more about the terms that people use to find content like yours.          Using keyword tools won’t just help you find the terms, but also the popularity of them from searchers and competitors.                                                                You want something that is highly popular with the searchers but hasn’t been picked up by your competitors.                                                                          You’ll find it much easier to rank highly and people will find you much quicker. Even when competitors start using the terms, you’ll have already set yourself as a highly reputable site and that will help you keep your position.

It’s important to use the likes of content marketing, video marketing, and SEO to build your position and you’ll increase your positioning on various search engines, including the likes of Google and YouTube.                                                                                         

Generating Through Social Media

Social media is growing as a way to build traffic to your website.                        You can use the likes of Facebook, Instagram, Twitter, Pinterest, and so much more.                                                                                                                    

One of the best things to do is take one or two social media platforms at a time. Don’t try to cover all your bases at the same time.                                            Start with where the majority of your users currently are.                                   That means you’ll need to do some research.                                                    Find out which social media platforms are most popular with your target audience. There’s no point being on Facebook if everyone is more likely to use Pinterest!

Build your following on one social media platform.                                            Don’t worry about the audience you’re missing on others just yet.                      The aim is to get enough content on one that reaches out to the people who use that social media as each platform has its own method of reaching out to people.                                                                                                                         Pinterest is mostly about vertical graphics, while Twitter uses love their hashtags! Facebook can benefit from longer introductions, while Instagram is all about photos.

Create a social media marketing plan.                                                                  This will help to cover all the types of posts you’ll need, get the right posting schedule, and network with the people you connect to.

You don’t need to jump straight into paid ad campaigns.                                          You may be surprised to hear that you need to build your following before you start marketing through paid ads.                                                                      When you do use paid ads, you’ll need to keep your target audience narrow.   This isn’t just about getting people looking on your site, but converting those people to email subscribers or paying customers.

Utilizing the Internet Traffic Sources

There are various ways you can gain traffic to your website, but it’s all about utilizing it all to your advantage.                                                                         Look at where your traffic is currently coming from and start by growing that traffic source before looking at your second most popular source.

                                                               "Traffic is to digital marketing like gasoline is to an engine".                             It’s what makes it go. So it’s not too surprising that web traffic usually comes in at the top of the list for content marketing goals  but  traffic can be hard to get.       It’s not uncommon to invest months of work in content marketing before you see any significant traffic.                                                                                                If you want to shorten that time frame, take a look at these traffic-building tactics below;

Get the search engine optimization right

1) Optimise for long tail keywords.

Long tail Keywords are search terms of three words or more.                          These specialised keywords are easier to rank for search engines because they have less competition, but they often still have good search volumes, and they tend to convert better.

2) Get your technical SEO right.

Does your site have the basic nuts and bolts of search engine optimisation in place?                                                                                                                        For instance, is your website fast and mobile-friendly?                                        Are you using meta title and description tags correctly?

Reformatting and Replushing your content

3) Reformat your content into videos, infographics, SlideShares and more.

You work hard to finish every piece of content. So why not make the most of your efforts? Reformat that content into multiple sources of traffic.

Videos are often the best choice for reformatting.                                                    Video production can seem intimidating, but once you’re used to the process of making short videos, they often take less time than blog posts.                 YouTube is the second largest search engine…

SlideShares are also a fantastic way to rework content.                                         In a few hours you can remake a blog post or an ebook into a SlideShare. and SlideShares get traffic:                                                                                       Every time you reformat a post into a SlideShare you could get up-to atleast 20 new visitors to your site every day for a month, just from that one new piece of content.                                                                                                       Reformat  some of Your blog posts into SlideShares!

You may want to do a light rewrite of your articles before you republish on these sites, but it’s worth the effort.                                                                                     

LinkedIn, Medium, and Business 2 Community all get enormous amounts of traffic.  So why not get your posts seen by more people!                                          Consultants and smaller Companies say that they get far more viewers for their posts on LinkedIn than they do when they publish on their own website.

Republish some content as a Kindle book and included links to other content on your site in the Kindle book?                                                                                  All it would take is a light edit of your content to turn into an an eBook..

Promote your content

5) Announce your new content to your email list.

This is one of the easiest and most obvious ways to boost traffic. But it works every time, and it’s a legitimate traffic source.

6) Submit your content to StumbleUpon, Reddit, Digg, Technorati and elsewhere.

This takes very little time, and every once in a while it creates a significant traffic spike.                                                                                                                There are many other sites to submit content to, but I’d stick with only top-tier choices.                                                                                                                

7) Find high quality, industry-related sharing sites.

They are reputable, widely-known sites that let you mention new content.      These are a little bit like a LinkedIn group that allows content promotion, except they’re not attached to LinkedIn.

If you’re in the content marketing biz, Inbound.org and Growth Hackers can be great choices.

Of course, promote only content that’s worth promoting.                          Everything you publish should be top-notch and super-useful.                  Otherwise no amount of promotion may be enough to get people to read it and share it.

8) Try MyBlogU, Viral Content Buzz, and other private content sharing networks.

Tread carefully with these, but you can get additional traffic from them.                 If you come across a private sharing site you’re not sure of, stay on the safe side and don’t use it.                                                                                                There are plenty of content sharing and promotion tactics – there’s no need to dip into risky sharing sites.

9) Reach out to influencers.

I’m sure you’ve heard of influencer marketing.                                        Influencers are people who have a large online following!                                  You reach out to them and ask them to share your content because it would be of interest to them.                                                                                                     Or you mention their work in your content and hope they’ll be pleased enough to tell their followers about it.

This works best if you try “micro influencers” before you try to hook up with the giants of your industry.                                                                                     Check out Ninja Outreach if you’re interested in this technique.                          It’s an "influencer finding tool" that’s supposed to work very well.

10) Advertise… frugally.

There’s a secret in content marketing!                                                                  It’s that some people pay for it. “It” being traffic, of course. And while you could dive into Google AdWords or even LinkedIn ads to promote your content, services like Taboola and Outbrain may end up being more effective.

11) Getting Leads for your content.

For many B2B marketers, the whole point of content is to get leads.            Getting leads means asking for at least an email address before someone can see your premium content.                                                                                    , Between 20- 50 times more people download free content so don't just leave your content closed to only paying clients..

Have most of your content accessible, for free, as traffic and link magnets.           Have some content with on-demand webinars that are available without having  to fill out any forms.

Leverage social media

12) Share your content on social media.

I Sharing your content on Social Media is a way to get traffic to your site.          Share each piece of content more than once and not just within the first week that you published it.                                                                                                   You can’t re-post the same article once a month until it’s out of date.

13) Add Sniply or another overlay widget to your social media posts.

This is a new technology more people should use. Sniply (or Openr or similar tools) adds an overlay in the footer of the screen whenever someone clicks on a link you’ve shared in social media.

If someone clicked one of the links you had shared on social media, :

from your promotional content, it can bring more followers and you could build an email list, or just send people to your website.                                                                                                   

Do some careful link building

14) Guest blogging.

While the days of guest blogging solely as a link-building tactic are over, guest blogging can definitely still drive traffic!      

 if you write high-quality posts for high-quality sites, you can still attract           high-quality traffic. To make it worth your while, aim for the highest-traffic, highest-quality sites that will accept your posts.

Leaving blog comments on major blogs and websites is an underrated way to get traffic, but it works.                                                                                                 As with any link-building technique, don’t abuse it and don’t use it on second-rate sites.

Blog commenting won’t ever get you a tidal wave of traffic, but it can generate a steady flow of traffic and can get your foot in the door for guest posting..                Blog comments are also a great way to demonstrate your expertise and to build relationships with bloggers and site editors.                                                               

16) Build a presence on major platform's podcasting.

Most of us would probably groan at the idea of starting another blog, but that’s what this tip suggests. 

The good news is you don’t necessarily have to be a writer for this to work.

If you’ve got a good voice and some skill as an interviewer, start a podcast especially if you love being in front of a camera.                                           Launch a YouTube channel  

How to Increase Web Traffic Without Spending a Lot of Money!

 When most people are trying to get traffic to their website, the first thing they think about is hiring a SEO expert or use various internet marketing methods. But, both of these options can be expensive, especially for small businesses.                                                                              In addition, these methods do not always yield meaningful results in terms of increasing web traffic.                                                                                          You have to keep investing more money to increase traffic.                                You can increase traffic to your business website without spending a lot of money.                                                                                                                  You just need to allocate more time to the website and implement these               5 strategies below!

1. Give Users a Great Experience

2. Utilize Social Media

3. Guest Posting

4. Engage your Visitors

5. List your Business on Review Sites

You can increase traffic with simple and inexpensive strategies.                        You just need to pay more attention to your website, identify effective strategies, and then scale up to increase traffic.                                                                   The 5 tips outlined above are a good place to start!

               Reaearched, edited and written by Vickispot!